Oddity Tech Investors Face May 11 Deadline in Securities Fraud Class Action

LOS ANGELES — May 4, 2026 — Investors in Oddity Tech Ltd. are being reminded of an approaching deadline in a securities fraud class action lawsuit involving the beauty and wellness technology company, which trades on Nasdaq under the ticker symbol ODD.

According to an announcement issued by The Schall Law Firm, investors who purchased Oddity Tech securities between February 26, 2025, and February 24, 2026, inclusive, may be eligible to participate in the case. The firm said affected shareholders should contact counsel before the May 11, 2026 deadline.

What the Lawsuit Alleges

The lawsuit claims that Oddity Tech made statements to the market that were allegedly false or misleading during the class period. The complaint focuses on the company’s advertising performance, customer acquisition costs, and the strength of its operating model.

According to the allegations, a change in an algorithm by one of Oddity’s major advertising partners allegedly caused the company’s ads to be redirected to lower-quality auctions at higher costs. The complaint further claims this shift increased customer acquisition costs and harmed the company’s business performance.

The lawsuit also alleges that Oddity overstated the strength of its operating model while these advertising-related issues were affecting the business. The complaint says investors suffered losses when the market later learned information that allegedly contradicted the company’s earlier public statements.

Who May Be Included in the Class

The potential class includes investors who bought Oddity Tech securities during the period from February 26, 2025, through February 24, 2026. Investors who suffered financial losses during that time may have the opportunity to seek appointment as lead plaintiff or remain an absent class member if the class is certified.

The Schall Law Firm noted that the class has not yet been certified. Until certification occurs, investors are not automatically represented by counsel unless they take steps to retain an attorney or seek a role in the litigation.

Legal Claims Cited in the Case

The lawsuit was filed under Sections 10(b) and 20(a) of the Securities Exchange Act of 1934, along with Rule 10b-5 established by the U.S. Securities and Exchange Commission. These rules generally address alleged misstatements, omissions, or deceptive conduct connected to the purchase or sale of securities.

In securities class actions, plaintiffs typically argue that investors relied on public statements when buying shares and that the stock price was affected when the alleged truth became known. The lawsuit against Oddity follows that structure by claiming the company’s public statements were materially misleading during the class period.

Why the Advertising Allegations Matter

For a consumer technology and beauty company, digital advertising can play a major role in growth. If online ads become more expensive or reach lower-quality audiences, the cost of acquiring new customers may rise. Higher acquisition costs can pressure margins, reduce efficiency, and affect investor expectations.

The complaint’s focus on advertising auctions and algorithm changes is important because investors often evaluate companies like Oddity based on growth, marketing efficiency, and scalability. If a company’s model depends heavily on paid digital advertising, changes in ad platforms may become a major business risk.

Investor Deadline and Next Steps

The Schall Law Firm is encouraging shareholders who purchased Oddity securities during the class period and suffered losses to contact the firm before May 11, 2026. Investors may choose to ask the court to appoint them as lead plaintiff, but they are not required to do so to remain part of the potential class if it is later certified.

Investors should carefully review their purchase dates, sale dates, number of shares, and any realized or unrealized losses. They may also wish to speak with a qualified securities attorney to understand their rights and options.

About The Schall Law Firm

The Schall Law Firm describes itself as a national shareholder rights litigation firm that represents investors in securities class action cases and shareholder rights matters. The firm said it represents investors around the world in cases involving publicly traded companies.

More details were provided in the original announcement published by PR Newswire.

Important Note for Investors

This case remains based on allegations. Oddity Tech has not been found liable in this announcement, and the claims must still be tested through the legal process. Investors should treat the lawsuit as an ongoing legal matter and rely on professional advice before making financial or legal decisions.

#OddityTech #ODDStock #SecuritiesLawsuit #InvestorRights #SlimScan #GrowthStocks #CANSLIM