Kultura Brands and CKS Accelerate National Expansion of Adios After Strong Retail Reorders and Festival Momentum
Kultura Brands and CKS Accelerate National Expansion of Adios After Strong Retail Reorders and Festival Momentum
LAKEWOOD, Colorado — May 26, 2026 — Kultura Brands, Inc. announced that it is accelerating the national expansion of Adios, its tequila-based ready-to-drink brand, after reporting early retail momentum, repeat orders, and successful live-event activations across several U.S. markets.
The company, formerly known as Labor Smart Inc. and trading under OTCID: LTNC, said the expansion is being supported by its strategic manufacturing and operational partner, CKS. Together, the companies are working to scale production, strengthen logistics, and support broader distribution as Adios enters new states.
Adios Gains Early Retail Traction Across Multiple States
According to the company’s announcement, Adios has already shown encouraging performance in Georgia, South Carolina, and New Mexico. Georgia, which launched during the second week of March, has already generated its third retail reorder. South Carolina also recorded its first reorder within days of entering the market.
In New Mexico, Adios opened in 76 retail locations during its first week. The company said the brand quickly received follow-on demand, showing that retailers and consumers are responding positively to the product’s early market presence.
Festival Activations Support Brand Awareness
Kultura Brands also highlighted Adios’ participation in Boots In The Park at Balloon Fiesta Park in Albuquerque, one of the Southwest’s major music and lifestyle festivals. Based on onsite feedback and preliminary sales comparisons, the company said Adios performed strongly against several nationally recognized beer brands at the event.
The company noted that Adios was the only 12-ounce ready-to-drink product at the festival, while several competing beverages were sold in larger 16- to 32-ounce cans. Even with that difference in serving size, Kultura Brands said Adios finished within approximately 600 units of Estrella Jalisco, a brand with broader national recognition and established distribution.
Upcoming Event Strategy
As part of its experiential marketing strategy, Kultura Brands confirmed that Adios is scheduled to participate in Activated Events’ “Party In The Park” concert series on June 20, 2026. The event is expected to feature well-known artists including Lil Jon, Pretty Ricky, Soulja Boy, Chamillionaire, and others.
The company believes live events, sampling campaigns, and direct consumer engagement will help grow brand awareness while supporting retail demand in active markets.
Distribution Network Continues to Expand
The South Carolina launch marks Adios’ first active market rollout connected with Reyes Beverage Group-aligned distribution operations. Massachusetts is also expected to launch through MS Walker, while Georgia and New Mexico continue expanding through RNDC-aligned distribution networks.
Kultura Brands said it is also in discussions about additional state openings and wider distribution opportunities with current and prospective partners across the United States.
Retail Execution and Market Support
To support the brand’s rollout, the company has used several market-building strategies, including wrapped Adios trucks, in-store tasting campaigns, retail ride-alongs, grassroots activations, and collaboration with distributor sales teams.
Scott Darnell, Chairman of the Board of Kultura Brands, said the company is seeing encouraging responses from retailers, distributors, festival operators, and consumers. He added that repeat orders, stronger visibility, and early sell-through are helping the Adios brand gain momentum.
Brent Albin, Chief Operating Officer of Kultura Brands, said the combination of retail execution, festival marketing, sampling programs, and distributor relationships is helping accelerate consumer awareness. He also stated that CKS has played an important role in supporting operational scale as the company prepares for additional market launches.
More State Launches Expected
Kultura Brands said its fifth and sixth state launches are expected in the near future. The company also plans to release updated store locator information and expanded retail lists as more accounts come online nationwide.
About Kultura Brands
Kultura Brands, Inc. is a multi-brand consumer products company focused on developing beverage, lifestyle, and experiential brands for domestic and international markets. Its portfolio includes Adios and other emerging consumer brands positioned for growth.
About CKS
CKS is a strategic manufacturing and operational partner that supports production, logistics, and scalable infrastructure for beverage and consumer product brands.
Source
This rewritten news article is based on the official Access Newswire announcement published on May 26, 2026.
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